Scalability is key for handling increased workload and growing user demands. When software is designed with scalability in mind, it efficiently accommodates surges in users, data, or transactions without compromising performance.

Durability is crucial for a solution's robustness and reliability under various conditions. A durable system withstands challenges like hardware failures, network issues, or sudden traffic spikes. Netflix even employs a Simian Army to introduce failures on their platform, ensuring readiness for real outages.

Elasticity ensuring efficiency and cost-effectiveness for a growing company's evolving demands.

Together, scalability, durability and elasticity empower organisations to future-proof their software solutions. As businesses evolve and expand, these three vital qualities ensure that the underlying infrastructure can grow in a sustainable and performant way, to new features, users, and markets. This not only enhances the longevity of the software but also minimises the need for frequent overhauls or re-writes, saving both time and resources for companies and clients alike.